Engage your customers with Adelya !

ADELYA is a true loyalty operator offering retailers unique loyalty and customer engagement solutions to increase revenues and decrease costs and churn.

We have developed a new generation of smart loyalty solutions based on mobile, contactless and cloud computing technologies—the best way to ensure effective customer interaction at the point of sale.

With ADELYA, retailers and shops experience a new kind of customer loyalty and relational marketing based on integrated, multichannel, real-time interaction.

ADELYA brings independent shops the marketing punch of the big retail chains.

Our news

25/09/2015ADELYA City-Pass: the Tourist Offices’ ally

In pursuit of their mission to breathe new life into local communities, Tourist Offices are multiplying initiatives to encourage visitors to discover local heritage. By offering a unique package in a single card to visit multiple local points of interest, the dematerialized Tourism Pass is a simple and effective tool for promotion, based on a win-win roposition: the tourist saves money, while Pass partners benefit from an additional stream of visitors. More and more territories attracted by this concept are looking for a solution that is quick to deploy and easy to use. Buoyed by the success of tourism passes in Marseille, Nice and Toulouse, the ADELYA City-Pass was recently selected by Aix-en-Provence and for the entire Ardèche department. Read more (121 Ko)

25/07/2015ADELYA, the loyalty expert, expands internationally

ADELYA, the French firm specializing in loyalty management systems, is setting out to conquer international markets. The company, which manages a multilingual online platform in SaaS mode, began its international expansion early in 2014 and intends to grow in EMEA. Facing growing demand from more and more customers, ADELYA is continuing to reach out beyond the borders of France. Exports already account for 15% of its revenues and the company intends to increase this share of sales to 30% between now and 2017. Read more (118 Ko)

26/05/2015Commercial Unions Are Injecting Energy Back Into City Centers

Facing tough competition from e-commerce and hypermarkets, City Centers are arming themselves with a new tool to even the playing field: a territorial loyalty program. With this kind of program, citizens benefit directly from spending at their local retailers, they become active participants in their community and they build a closer relationship with their city. ADELYA, an expert provider of loyalty solutions, has been chosen by a dozen Commercial Unions in France to manage the loyalty programs of their participating retailers. These programs encompass more than 800 shops with about 175,000 consumers. A customizable, white-label product, the ADELYA solution adapts to each Commercial Union to highlight the different shops and deals in each city. ADELYA will be present at the National City Center Conference at Nimes (Assises Nationales du Centre-Ville) on June 4 to 5, 2015, alongside its partner, the National Federation of City Centers (Fédération Nationale des Centres-Villes), to present its solutions dedicated to territories. Read more (303 Ko)

19/05/2015Ex & Co Group entrusts its loyalty program to ADELYA

ADELYA, the loyalty specialist for retailers and territories, has been chosen by the Ex & Co Group (Ex&Co Central purchasing agency grouping consumer electronics stores Expert and Connexion) to equip all of its 136 stores with a unique loyalty and customer relationship solution: Loyalty Operator. Read more (571 Ko)

29/10/2014ADELYA will be exhibiting at Cartes Exhibition - Paris Nord Villepinte - November 4-6 2014

Come meet ADELYA on Connected Commerce area at Cartes Exhibition, Paris Nord Villepinte - Novembre 4-6 2014, and experience its Loyalty and CRM platform : an all-in-one, unique and innovative solution for businesses & industries.

All the news

Customer case studies

Arthur Immobilier

A first in the real estate business: Arthur L’Optimist, a leading French real estate group, successfully deployed a mobile NFC, web-based loyalty solution for all its agents.

Read our testimonials

Discover Loyalty Operator 2.0

  • Quick launch of multi-channel marketing campaignas including emailing, sms and social networks
  • On demand couponing campaogns including m-couponings
  • Manage customer data efficiently and allocate benefits in real time
  • Access the Loyalty Operator platform from any web browser
  • Compile statistics and perform analysis for improved customer knowledge
  • Dedicated mobile or web-based loyalty spaces

Read more about Loyalty Operator 2.0