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2D barcode technology
2D barcode technology is supported by 85% of today’s cell phones and can be used as a unique identifier for a loyalty program.
ADELYA has teamed up with 4GSECURE to develop a secure, preloaded mobile application that generates a unique 2D barcode on the cell phone screen that is then scanned by a webcam to identify the holder. Once the customer has been identified, it is possible to assign points and instantly view coupons on the cell phone.
How it works